Professional lawn care marketing toolsLawn Care Marketing Tools and Techniques for the lawn care industry.



 

Yes Marketing, Inc.
1490 Manning Pkwy
Powell, OH 43065
614.431.4928

Home >

Proactive vs Reactive Lawn Care Solutions

Ten Tips to improve lawn care customer retention.

It's the little things that count in a service business.

  • Call ahead to remind your customers of an upcoming application

  • Call after an application to make sure everything is OK.

  • Close gates after entering and leaving

  • Sweep any chemical residue off walks and driveways

  • Learn the pets names and call them by name if given the opportunity

  • Create rewards for customer loyalty and referrals

  • Never argue with a customer that has a complaint. You'll never win it.

  • Keep active in PLANET and your state associations. These are the best places to learn about your lawn care competiton and the latest technical info and trends.

  • Be professional, make sure all employees in the field have clean uniforms, clean trucks, and are personable and and not just courteous, but friendly

  • Guarantee your work--you're not satisfied till your customers are satisfied

  • If you're going to be at an address more than a few minutes, turn off the truck. An idling truck can not only be annoying, but in these times when more people are thinking "green"-- seeing or hearing an idling truck can draw unwanted negative attention.