John Merrill has over 30 years experience in small business management. His primary function is overseeing all marketing initiatives of the company including pre-production, production schedules, photo-shoots, web-site analysis and design, and trade show exhibits. He works closely with the Project Manager and Art Director.

Taking initial marketing concepts suggested by research and client feedback, Mr. Merrill formulates a creative strategy for the upcoming campaigns. This includes scheduling artwork production, overseeing photo shoots, copy writing and coordinating trade show exhibits. His years of experience brings direct response campaigns a look and feel designed to invoke positive responses from the prospect.

Mr. Merrill has a degree in Small Business Management, Marketing and Design. He is editor of several small business newsletters, is editor of American-Lawns, Landscape-America, Dachshund World, 1to1House, Touring Ohio and a member of the American Marketing Association and the Columbus Chapter of the AMA.

John Merrill co-wrote the popular sales training course "Anyone Can Sell", developed the photography training manual "Photographers Pocket Log", and created the "Multiple Referral Systems (MRS) Sales Program".

He has lectured on photography design at the School of Architecture at The Ohio State University, is an avid gardener and long-time member of the American Horitcultural Society.

John Merrill, VP Marketing

Leadership is key: